With digital marketing being such a significant part of any business now, it’s important for everyone to embrace digital, and see how it has changed customer behaviour and the implications for the wider company.
The Digital Marketing Essentials Certificate is an accredited DMI course that provides an overview of digital marketing, which is perfect for any department within an organisation that wants to understand digital marketing and how it can benefit them.
With this DMI Digital Marketing Essentials course, you will explore online consumer behaviour, identify digital opportunities, how to create an online presence, key digital marketing concepts and terminology, email marketing, social media platforms, brand management, understand the relevant laws and guidelines, learn about SMART goals, and how to measure performance with data metrics and analytics.
The Digital Marketing Essentials Certificate is fully accredited by the Digital Marketing Institute. The DMI is a globally recognised organisation that has over 200,000 members and over 25,000 certified professionals around the world, so it is highly respected and well-established in the sector.
We have a wide range of DMI Short Courses, so keep up to date with digital marketing with ITonlinelearning.